At CFO (Boardroom Media) we track over 1,000,000 startups and over 5,000,000 people who hold key positions in these companies. We use this directory of startups to highlight top employees, founders and board members we think deserve more appreciation than they are currently getting.
This list showcases the top San Francisco based CFO’ operating in the Wellness space. If you think a CFO’ is missing from this list, feel free to contact our editor on [email protected]
The individuals on this list have been included because of exceptional performance in one of the following categories:
- Innovation – Operating as a key part in an extremely innovative business or startup.
- Growth – Operating as a key figure in the growth and upscale of a market leading business or startup.
- Management – Showing exceptional management skills.
- Societal impact – Putting their business on the map for their positive societal or environmental impact.
Our Data – We source our data from OSINT (open source intelligence) and public directories such as Crunchbase, SemRush and many more. The data from these sources should be treated with a degree of caution and verified yourself.
Spencer Lee
CFO of Hims & Hers
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About Hims & Hers: Hims is a wellness brand that helps men and women get access to products for skin care, hair loss, and sexual health.

Paul Manners
Chief Financial Officer of Trak
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About Trak: Sandstone Diagnostics provides an integrated wellness technology that empowers consumers to measure, monitor, and improve their health.

Raj Matthew
Chief Financial Officer of Doctor Direct
Raised $1.2BB in public/private placements and negotiated over $1.3BB in transactions at Asante Technologies, PeopleWeb Communications and Vivato Networks. As CFO for Asante Technologies exceeded analyst expectations on turnaround plan while tripling analyst coverage. As CFO, led IPO process at PeopleWeb Communications, positioned company to analysts and investment bankers. Part of senior finance team that led the spin-off of PacTel Corporation, (Vodafone Airtouch) in the 4th largest IPO in US history, concurrent with a billion dollar debt offering. As VP Finance & Controller, led M&A team that managed a total of 10 mergers/acquisitions (4 public, 6 private companies) in 26 months at Avant!-Synopsys, while company grew to 42 offices in 16 countries, over 1000 employees, annual bookings in excess of $400 MM. Arranged $700MM in syndicated financing and refinanced $250MM in convertible bonds at Conner-Seagate during explosive growth, (reached $1.2BB in revenue in 13 months).
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About Doctor Direct: Doctor Direct is an exciting company in the rapidly expanding Healthcare – remote patient monitoring space.

Lindsey Newton
Advisory CFO of Prescribe Nutrition
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About : Prescribe Nutrition offers a revolutionary, on demand approach to nutrition and wellness counseling.
David Olson
CFO of Heads Up Health
David Olson is a CFO at Heads Up Health.
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About Heads Up Health: Heads Up Health help individuals, sports teams and healthcare professionals make better decisions using data.