At CFO (Boardroom Media) we track over 1,000,000 startups and over 5,000,000 people who hold key positions in these companies. We use this directory of startups to highlight top employees, founders and board members we think deserve more appreciation than they are currently getting.
This list showcases the top San Francisco based CFO’ operating in the CRM space. If you think a CFO’ is missing from this list, feel free to contact our editor on [email protected]
The individuals on this list have been included because of exceptional performance in one of the following categories:
- Innovation – Operating as a key part in an extremely innovative business or startup.
- Growth – Operating as a key figure in the growth and upscale of a market leading business or startup.
- Management – Showing exceptional management skills.
- Societal impact – Putting their business on the map for their positive societal or environmental impact.
Our Data – We source our data from OSINT (open source intelligence) and public directories such as Crunchbase, SemRush and many more. The data from these sources should be treated with a degree of caution and verified yourself.
Amy Weaver
President & Chief Financial Officer of Salesforce
Amy Weaver is the President & Chief Financial Officer at Salesforce.
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About Salesforce: Salesforce is a global cloud computing company that develops CRM solutions and provides business software on a subscription basis.

Sydney Carey
CFO of Talkdesk
Sydney Carey was named as Chief Financial Officer of Talkdesk in August 2021. Prior to joining Talkdesk, she was the CFO of Sumo Logic. Carey was the chief financial officer of Zscaler and MongoDB, Inc. Before MongoDB, she was executive vice president and chief financial officer of TIBCO Software, Inc. Before her tenure at TIBCO, Carey served as a chief financial officer at a number of companies, including Vernier Networks, Inc., Pacific Broadband Communications, Inc., and Entera, Inc. She holds a B.A. in economics from Stanford University and was the winner of the Bay Area CFO of the Year in 2012 and the 2010 Stevie Award for Women in Business, Best Executive.
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About Talkdesk: Talkdesk offers an enterprise contact center platform that allows companies to make the customer experience a competitive advantage.

David Cristman
Chief Financial Officer of ClearCare
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About ClearCare, ClearCare: ClearCare is a web-based software solution that helps home care agencies efficiently focus on what’s important: providing better care.
Roy Barak
Chief Financial Officer and Chief Operating Officer of Vindicia
Roy Barak currently works as Chief Financial Officer and Chief Operating Officer at Vindicia. He previously worked at Amdocs as Finance Business Partner – SI&O Sales, Marketing, Services R&D, O2A, and RevenueGuard.
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About Vindicia: Vindicia offers comprehensive subscription management solutions that help businesses acquire and retain more customers.

Matt Andrade
Chief Financial Officer of ActiveVideo Networks
Matt oversees the financial strategies and business processes that are fundamental to mapping and executing on ActiveVideo’s growth objectives. He is charged with creating the financial models that are cornerstones of the evaluation of new technology and market opportunities by the company’s management team and Board of Directors. He works closely with ARRIS Group and Charter Communications, the ActiveVideo joint venture partners, to build support for investment decisions that can help the company scale across additional business and geographic areas. Matt joined ActiveVideo as controller in 2010, and has been vital to the implementation of operational and financial disciplines that are aligned with the company’s business objectives. His keen grasp of ActiveVideo’s operations and financial models were instrumental in the acquisition of ActiveVideo by ARRIS and Charter. Previously, he had been on a partner track at Burr, Pilger & Mayer and co-founded BizProNet, a consulting practice which was created to connect businesses with pre-vetted management level consultants. Matt is licensed as a CPA by the State of California. He holds a B.S. in Accounting from Santa Clara University.
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About ActiveVideo Networks: ActiveVideo, a software company, uses cloud-based technology to bring advanced user interfaces to cable and IPTV set-top boxes.