At CFO (Boardroom Media) we track over 1,000,000 startups and over 5,000,000 people who hold key positions in these companies. We use this directory of startups to highlight top employees, founders and board members we think deserve more appreciation than they are currently getting.
This list showcases the top Florida based CFO’ operating in the Advertising space. If you think a CFO’ is missing from this list, feel free to contact our editor on [email protected].
The individuals on this list have been included because of exceptional performance in one of the following categories:
- Innovation – Operating as a key part in an extremely innovative business or startup.
- Growth – Operating as a key figure in the growth and upscale of a market leading business or startup.
- Management – Showing exceptional management skills.
- Societal impact – Putting their business on the map for their positive societal or environmental impact.
Our Data – We source our data from OSINT (open source intelligence) and public directories such as Crunchbase, SemRush and many more. The data from these sources should be treated with a degree of caution and verified yourself.

Peter Biere
Chief Financial Officer of IZEA
I employ entrepreneurial style and scaling expertise to help create enterprise value. Beyond ensuring the numbers are correct, I support value creation through strategic planning, investment efficiency, and disciplined cash management. I have served as a CFO, GM, COO, and interim CEO for startups, emerging growth, and mid-market companies, achieving successful exits, including buy and sell-side M&A, one IPO, and several turnarounds. I strive to be a servant leader/mentor who builds trusted relationships with leadership teams, Boards, and Investors.
* Global, C-Level Executive in Technology / SaaS / IT Retail
* Operations / Strategic Assessments / Business Development
* Venture Capital / Private Equity / Public – Ownership & Funding
* Team Leadership / Mentoring / Training / Talent Identification
* Accounting / Finance / Cash Flow / FP&A / Reporting
* M&A / Negotiations / Due Diligence / Integrations
* Turnarounds / Startups / IPO’s / P&L / Exit Positioning
* Investor-Board Relations / Banking / Procurement
* Forecasting / Budgeting / SEC-SOX-GAAP Compliance
* Contracts / Legal / Corporate IT / System Conversions
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About IZEA: IZEA creates marketplaces that connect brands with influential content creators and publishers at-scale.
Scott Latimer
Founder and CFO of SoBe Promos
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About SoBe Promos: SoBe Promos is a one stop shop for creative and effective promotional products.

Phil Nahajewski
CFO of GotChosen, Inc.
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About GotChosen, Inc., MERGED RE, Pink Lotus Technologies, Inc.: GotChosen is changing the online advertising landscape by bringing social to websites and apps.

Marco Valerio Izzo
CFO of Buzzoole
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About Buzzoole, TechHub: Buzzoole is an influencer marketing platform that allows brands to integrate key influencers into their digital communications.

Gerald Kieft
Executive Vice President & Chief Financial Officer of Equisolve
Gerald Kieft is a Executive Vice President & Chief Financial Officer at Equisolve.
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About Equisolve, Wall Street Resources: Equisolve is the leading digital agency, providing corporate and IR website solutions to over 500 public companies.

Angel Shuford
Chief Financial Officer of Tech From Vets
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About Tech From Vets: Tech from Vets is a Veteran Owned website development, mobile application, and award-winning marketing company.

Brian Grimes
CFO of HMG
As CFO, Brian Grimes over sees all financial activities for Horizon Marketing Group. Brian also serves as President of Vanguard Financial Consulting, the financial marketing and operations consulting arm of the Horizon Marketing Group family of companies.
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About HMG, Peer360: HMG is a digital-centric marketing agency focused on measurable results.